Product leader building user-centric teams + software to create measurable impact. Experience in B2B + B2B2C HR, Finance and Civic tech products.
🗺️ Brooklyn, NY + Remote
☎️ (201)8354893
Work experience
Director of Product, Elections (Change.vote)
Change.org, NYC, NY – (May 2025 - Present)
Change.vote is a voter education tool leveraging AI to provide un-paralleled non-partisan voter information and prep tools.
- Oversees Product Management and Marketing for Change.vote (both IC + people management)
- Launched our pilot + multiple subsequent primary rounds, achieving a 47+ NPS and lowering CAC by 5x
- Led the development of an agentic AI research flow integrating AI-generation + human in the loop review to produce non-partisan voter education content programmatically without sacrificing quality.
Vice President, Product Management
Clair, NYC, NY – (October 2024 - April 2025)
Clair makes America’s workforce more financially free through payroll-embedded earned wage access.
- Oversaw Product Management, Lifecycle Marketing and Program Management Teams
- Established functional operating systems + strategies to enable scaled product delivery
- Drove 3(+)x growth of leading payroll-embedded EWA solution
Group Product Manager, Workforce Management
Justworks, NYC, NY – (August 2022 - October 2024)
Justworks is an HR software company that enables small businesses to grow with confidence.
- Led product management (including people management) for Workforce Management tools. Value delivered under my leadership includes:
- Justworks’ first public API for HR integrations
- People Analytics platform with $1M attached ARR within 3 months of launch
- ATS integration suite (addressing #1 cause of customer churn)
- Integrated Time Tracking <> Standalone Payroll Solutions
- Developed product operational excellence across Justworks
- Launched Voice of Customer dashboard leveraged cross-discipline to inform product decisionmaking
- Led implementation of behavioral analytics tooling
Product Lead / Advisor
Emergent Works, NYC, NY – (May 2022 - August 2022)
Emergent Works is a nonprofit tech startup that builds software for those impacted by the justice system.
- Created the product function and instituted key agile processes
- Set the roadmap for the organization’s flagship product (a CRM for Bail Funds)
Senior Director, Product Strategy & Innovation
Catchafire, NYC, NY – (August 2015 - April 2022) Previous: Director, Product; Senior Product Manager; Product Manager; Customer Success & Analytics Manager
Catchafire is an investor-backed technology platform matching nonprofits with skilled, virtual volunteers.
- Founder of Product Strategy & Innovation Department
- Lead the building and testing of new products and formation of product partnerships in collaboration with engineering, design+
- $1.3m in R&D investment incurred in the first 10 months
- Led product roadmap strategy and hired and managed high-impact product staff in an agile environment
- Utilized core tools to devise and iterate features including user testing, interviews, A/B testing and quant. analysis
- Led and owned key product lines, for example:
- Proprietary matching algorithm accounting for >20% of all project connections on Catchafire
- Needs assessment resulting in a 20% increase in platform engagement by nonprofits
Technical Writer
Plan International, Kampala, Uganda – (July 2014 - July 2015)
Plan International is a development organization that advances children’s rights and equality for girls.
- Managed timely and accurate grant reporting to donors for over 35 active grants, worth over $60 million
- Handled media engagement and case study creation; created & managed social media
Program Assistant
World Faiths Development Dialogue, Washington, D.C. – (July 2013 - June 2014)
WFDD facilitates participation of faith communities in development programs.
- Created policy reports and conferences in partnership with universities, NGOs and the private sector
Volunteer Work
Co-Founder / COO, Karen’s Club (May 2021 - Present)
Building a nationally-recognized nonprofit which empowers patients of color to pursue life-saving clinical trials
Co-Founder / Organizer, Hitoreri: An Orthodox Movement for Social Change — (Dec. 2016 - Dec. 2019)
Planned events and campaigns for group organizing the Orthodox Jewish community around key social justice issues
Application Referee and Interviewer; Junior Committee member, Princeton in Africa — (Nov. 2015 - Dec. 2019)
Assessed candidates for the Princeton in Africa fellowship program; supported annual fundraising gala
Education
Bachelor's Degree in Religion & African Studies | Princeton University, June 2013
Skills
General
Product Management ⭐⭐⭐⭐ People & Team Management ⭐⭐⭐⭐ Agile Project Management ⭐⭐⭐⭐ Process Creation ⭐⭐⭐⭐ Knowledge Management ⭐⭐⭐ Data Analysis (quant & qual) ⭐⭐⭐
Technology
Airtable ⭐⭐⭐⭐ Notion ⭐⭐⭐⭐ Coda ⭐⭐⭐⭐ Miro ⭐⭐⭐⭐ Fullstory ⭐⭐⭐⭐ Figjam ⭐⭐⭐⭐ Heap ⭐⭐⭐⭐ Tableau ⭐⭐⭐ Excel ⭐⭐⭐ SQL ⭐⭐⭐ Jira⭐⭐⭐
Languages
English 🇺🇸 | Native Hebrew 🇮🇱 | Proficient Spanish 🇪🇸 | Intermediate
Awards & Fellowships
Robin Hood Foundation, Blue Ridge Labs Fellowship (January - November 2021)
Received stipend and funding to build tech-enabled solutions for social problems facing New Yorkers
John Legend Show Me Campaign Fellowship (June- July 2013)
Received stipend & support for summer internship combating global poverty
Princeton Institute for International & Regional Studies Fellowship (+ similar) (July 2010 - August 2012)
Conducted research for a study of religious agency and socioeconomic development in East Africa
Hobbies
Knitting Biking Camping Non-fiction reading Vegetarian cooking Learning new languages Diamond Art Travel